Golioth IoT Cloud is now available on Google Cloud Marketplace

Today we’re excited to announce that Golioth IoT Cloud is officially listed on the Google Cloud Marketplace. Engineers and enterprises building connected products on Google Cloud can now discover and purchase Golioth directly through the marketplace. In addition, this makes it easy to use existing billing accounts and committed cloud spend to immediately begin connecting and managing devices on our fully managed SaaS platform.

This is a meaningful milestone for Golioth, for Canonical, and for every hardware engineering team that has spent too long wiring together ad-hoc IoT infrastructure instead of shipping products.

Use your GCP spend to stream IoT data into Google Cloud instantly 

IoT infrastructure decisions don’t happen in isolation. They happen inside organizations that already run on Google Cloud: teams with procurement processes tied to their cloud vendor, budgets allocated to committed GCP spend, and security review processes optimized for known partners.

Even when Golioth is clearly the right technical solution, procurement friction can block or delay adoption. The Marketplace listing removes that friction entirely:

  • No new vendor budget required as you can use existing committed GCP spend
  • Unified billing under your Google Cloud account
  • Instant access to Golioth SaaS after purchase so no infrastructure to deploy or manage
  • Simplified security and compliance review through a trusted GCP Marketplace vendor

Golioth runs as a managed SaaS platform which means we handle all the infrastructure, operations, and scaling.  You simply purchase Golioth through your existing GCP billing account, your Golioth spend counts toward committed cloud usage, and you’re onboarded into the Golioth platform immediately after purchase.

Modern hardware engineering teams can build faster than ever

Golioth is the preferred IoT platform for modern hardware engineering teams. Our mission: eliminate the complexity of building and scaling connected products. Most IoT platforms require months of custom infrastructure work before you can focus on your actual product. Golioth gives you production-grade device management, security, and data infrastructure from day one.

OTA Firmware Updates

Push firmware updates to individual devices or entire fleets with automatic rollback. Keep every MCU current at scale.

Device Security

Certificate-based identity, mutual TLS, and rotating PKI credentials via OpenID Connect — on any hardware, from day one.

Real-time Data Pipelines

YAML-based routing engine pipes device telemetry to Pub/Sub, Cloud Storage, and custom destinations in real time.

Fleet Management

Remote diagnostics, real-time settings sync, comprehensive logging, and a full REST/ Management API.

Universal Hardware

Zephyr, FreeRTOS, Embedded Linux. Cellular, Wi-Fi, BLE, Thread, Ethernet. Any device, any connectivity.

Edge AI Orchestration

Deploy TinyML models to constrained devices via OTA and route real-world data back to Google Cloud for retraining.

 

Route device data with a single endpoint

Golioth connects to your Google Cloud environment through Golioth Pipelines — a YAML-based routing engine that runs inside the Golioth platform and streams device data to GCP services in real time. Golioth remains outside your GCP project; data flows into it via Pipelines.

Google Cloud Pub/Sub

Stream real-time device events and telemetry directly into Pub/Sub topics. The natural entry point for event-driven architectures, Dataflow pipelines, and downstream BigQuery analytics.

Google Cloud Storage

Archive raw device payloads, structured telemetry, and firmware artifacts into GCS buckets for long-term retention, batch processing, and ML training datasets.

Downstream

Downstream from Pub/Sub and Cloud Storage, your existing GCP data stack takes over: Dataflow, BigQuery, Vertex AI, Looker, and any other service in your environment. Golioth gets the data into Google Cloud; GCP handles what you do with it.

The recommended flow:

  • Device → Golioth → Pipelines → Pub/Sub → Dataflow / BigQuery
  • Device → Golioth → Pipelines → Cloud Storage → Analytics / ML

Configuring this takes minutes, not days. Here’s what routing to both destinations simultaneously looks like:

filter:
    path: "*"
steps:   
  - name: route-to-pubsub
    destination:    
      type: gcp-pubsub
      version: v1
      parameters:
        service_account: $GCP_SERVICE_ACCOUNT
        topic: projects/my-project/topics/my-topic

Full documentation for Pub/Sub and Google Cloud Storage.

Getting started: from Marketplace to first device

The onboarding flow is designed to get you from purchase to streaming data in minutes:

  1. Discover: Find Golioth IoT Cloud on Google Cloud Marketplace under Analytics, Networking, Security, or Manufacturing.
  2. Purchase: Subscribe using your existing GCP billing account. Committed spend eligible.
  3. Onboard: Redirected immediately to Golioth SaaS onboarding with no infrastructure to provision.
  4. Connect: Connect your devices using the Golioth Firmware SDK (Zephyr, FreeRTOS, or Embedded Linux).
  5. Stream: Configure a Pipeline to route device data into Pub/Sub or Cloud Storage — live in minutes.

Part of the Canonical family

As part of Canonical, Golioth offers enterprise support infrastructure and long-term commitment that large organizations need before betting their products on a platform. The same company that provides 15-year LTS for Ubuntu and Ubuntu Core now backs your MCU fleet management layer.

For teams evaluating IoT platforms, this matters: the devices you ship today need to be manageable, securable, and updatable for the next decade. Golioth’s SaaS platform is built to serve that full lifecycle, backed by an organization that has been doing exactly that for Linux-based infrastructure for over 20 years.

Attending Google Next 2026?

Come find the Golioth and Canonical teams on the show floor. We’re demoing the full stack — MCU firmware to GCP Pub/Sub — live. Pick up a one-pager at the booth or ask us to schedule a meeting in advance.

Get Started Today

Purchase with your existing GCP billing account. New accounts include $50 in Golioth credits. No infrastructure to deploy — just connect your devices and start streaming data to Google Cloud.

Go to console.cloud.google.com/marketplace and search “Golioth IoT Cloud”

Jonathan Beri
Jonathan Berihttps://golioth.io
Jonathan Beri is the founder and CEO of Golioth, a straightforward commercial IoT development platform built for scale. Jonathan has spent more than a decade building IoT solutions at companies like Google, Nest, Particle & WeWork. If you really want to get him going, ask him how he would build a real holodeck.

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